Thursday, September 19, 2013

Successful Business Networking - It Is Not All about You

By Chelsea Grace


Business networking events are a great way to build your contacts and increase your business. Nonetheless you want to be very sure to do a lot more than just show up if you'd like to get the best out of them. Here are one or two easy concepts to help you get more from the business networking events you go to.

Firstly, you should be genuine and fair about your business. People respect honesty and genuineness, and you'll gain their trust if you have these qualities. If you don't, others will pick up on it and be less prepared to conduct business with you. Some people seem to have the mind-set that truth and sales aren't wholly compatible. This is an exceedingly short sighted mentality. Business is all about building trust and relations. You cannot do that successfully ultimately without truth.

When you are meeting others at networking events, you must first focus on how it's possible for you to provide help to them. Take a bit of time to hear them and understand their business. Think of ways in which you can give them referrals, rather than thinking about how they can bring you new business. If you help them build their business, you'll earn their trust and they'll feel compelled to return the favor. If you first concentrate on what they can do for you, they'll sense that and be less prepared to conduct business with you or refer you to others. There's an extremely simple principle that whatever goes around comes round. If you do good things for others, good things will come to you.

When you meet contacts at a networking event, be totally sure to jot down things about them and their business.They will see that you're taking the time to realise them, and this info will be really useful to you later. Remember, you want to focus on the best way to refer them business, so you need to be ready to remember details about them after the networking event is over. A simple tip is to pen on the back of their card. That way you don't lose the info.

After the networking event is over, be sure to chase up swiftly with your new contacts. Usually a fast e-mail will do the trick, and the person you are contacting will feel grateful you took the time to follow up. Be sure to add some detail about them when you write the email. If you found out something engaging about them or their business in your conversation, make a brief mention of it. At the same time, you would like to keep the email short and right to the point, in order that it's not a burden to read. Their schedule is perhaps real busy like yours, and you want to respect their time.

I n short, to be a top networker, it is critical to be courteous and think about how to help others. If you live by this principle, you may develop solid relationships and others will naturally need to refer business to you.




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